Workspace boundary
Catalogs, jobs, connectors, and outputs stay scoped to the current brand.
Helium PIM / For agencies & operators
Run ten stores like you learned from the first.
Connect Shopify and GitHub. Turn each brand's catalog into a system of record. Reuse how you operate without copying one customer into another.
Built for real commerce stacks.Catalogs, connectors, generation, pages, and approvals in one operating loop.
RESOURCE / PRODUCT
01Master Buds 2LIVE
12 attrs08 columns03 outputs
GENERATE / SEO
Bose-tuned clarity. Engineered around the way you listen.
APPROVED
SHIP / LANDINGOPERATE / THEME
sections/product-story.liquidREADY FOR APPROVEPROOF / 01
Commerce teams already in Helium's orbit
NoiseLenskartAkisoM&SGully LabsDeconstructBruno Milano
RECOGNITION / 2024-25
Built in India.
Recognized across Asia.
FORBES30U30 / ASIA
Forbes 30 Under 30
Asia 2025
Retail & Ecommerce
↗TECHCRUNCHAI / INDIA
One of India's
AI startups to watch
Featured by TechCrunch
↗02 / THE GAP
Your stack is connected.
The work still isn't.
Catalog in Shopify. Copy in a doc. Theme in an admin. Repo in GitHub. Agent in a chat with a pasted token.
Helium is where those become one operating loop: record, generate, operate, ship.
01SHOPIFYcatalog + storefront
02PIMtruth + lineage
03GITHUBcode + pull requests
04AGENTSskills + controlled tools
03 / HOW IT WORKSTruth, live systems,
Truth, live systems,
then what you build.
The catalog is the record. Columns are programs. Connectors let agents operate the systems you already run, with you on the publish button.
Workspace 07 / Brand contextcatalog truth
Master Buds 2LIVE
Chakra co-ordREADY
Gel sunscreenDRAFT
01RecordTyped catalog resources
02GenerateVersioned column programs
03OperateShopify and GitHub
04ShipValues, media, pages, code
04 / THE OUTPUTThe work reaches
The work reaches
the customer.
Launch pages, contextual PDPs, full websites, and catalog creative. The output is not trapped in a chat.
Explore all work ↗01LaunchNoise
Master Buds 2
A cinematic launch page translating Bose-tuned audio, fit engineering, and flagship ANC into product desire.
02LaunchGully Labs
The Lane
Editorial storytelling and shop-the-drop merchandising for a new-season collection.
03PDPAkiso
Chakra yoga co-ord
A contextual product page rebuilt around the yoga and wellness shopper rather than a generic product template.
04PDPDeconstruct
Gel sunscreen for oily skin
Product proof, texture, and routine guidance organized around an oily-skin use case.
05WebsiteBruno Milano
Full commerce website
A premium watch storefront built as a complete brand and merchandising system.
06PDPRini Roy Beauty
Subtle Radiance
A shade-match and everyday-wear product story with confidence proof kept close to the buy path.
05 / MULTI-BRAND OPERATIONS
Reuse how you work.
Never reuse someone else's catalog.
Organisations own the operating know-how. Every brand workspace owns its context, concrete work, connectors, and outputs.
Bring us your operating model ↗WS-01Noise4,218 resourcesISOLATED
WS-02Akiso1,904 resourcesISOLATED
WS-03Gully Labs812 resourcesISOLATED
06 / ENTERPRISEIsolation and proof.
Isolation and proof.
Not a longer prompt.
Consequential actions stay visible. Credentials stay server-side. A workspace remains the boundary for every brand context.
Lineage
Evaluations and value revisions show what ran and what became the value.
Approve
Live theme work, pull requests, sync, and publishing keep a human decision in the loop.
Server-side secrets
Merchant credentials are injected by the system and never returned to the model.
A working session, not a sales theaterBring one catalog problem.
Bring one catalog problem.
Leave with an operating path.
We will map the catalog, systems, approvals, and output that matter for your team.
Book a working session ↗