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Helium / ecommerce

Helium is the workplace for eComm

Merchandising, content, and storefront work in one place. Connect catalog truth to the agents doing the work, while your team keeps the decisions.

Book a working sessionSee the work ↓
Abstract ecommerce operating workspace connecting catalog records to creative and storefront outputs
Bundle set ready ReviewCreative batch RunningStorefront change Approve

Catalog context, generated work, and controlled publishing in one operating workspace.

⊕ Powering ambitious retailers

The brands already running on it.

Commerce teams using Helium across catalog, discovery, creative, and storefront work.

Lenskart
Mamaearth
SuperYou
W for Woman
Noise
Innovist
Marks & Spencer
Dr. Sheth's
GharSoaps
Akiso
Aurelia
Sudathi
⊕ The desk it runs from

One desk.
Not six tabs.

Resources hold the subject. Columns hold programs. Connectors reach the systems you already operate.

Tactile commerce control surface with connected product records and approval outputs
HELIUM · PRODUCT INTELLIGENCE
Ask Helium

Find the next concrete catalog win and prepare the work.

01

CatalogProducts, collections, media, and durable attributes.

Ready
02

ProgramsEnrichment, classification, generation, and curation.

Ready
03

OutputsApproved work delivered to owned surfaces.

Approve
⊕ What we do

Every surface a shopper touches, run by an agent.

Use the capabilities you need now. Keep the operating context for the next workflow.

Personalized product recommendation rail01
MERCHANDISING

Search and recommendations

Ground discovery decisions in product context and intent.

Interactive ecommerce bundle builder02
MERCHANDISING

Collections and bundles

Curate ranking and product combinations as reviewable work.

Automated ecommerce campaign landing page03
STOREFRONT

Campaign landing pages

Turn campaign context into a focused customer journey.

Live product lookbook assembled from catalog content04
STOREFRONT

Contextual PDPs

Prepare product sections that respond to the product and shopper context.

Choose a surface · scroll the capabilities →

⊕ One shared context

Where your growth team and its agents run eComm.

Resources hold the subject. Programs hold repeatable work. Connected systems keep the output close to where it ships.

Start in Helium ↗
Helium workflow moving from catalog context through agent work to review and approval.
⊕ The eComm growth playbook

Read the method. Put the repeatable parts to work.

Four chapters on catalog, merchandising, content, and storefront conversion.

Editorial catalog foundation cover with product cards, attribute sheets, and archival trayChapter 1
Chapter 01

Catalog foundation

Read this chapter ↗

Editorial merchandising cover with product tiles arranged into a ranked shelfChapter 2
Chapter 02

Merchandise every surface

Read this chapter ↗

Editorial creative production cover with product frames and contact-sheet planesChapter 3
Chapter 03

Creative production system

Read this chapter ↗

Editorial storefront conversion cover with modular page sections and approval switchChapter 4
Chapter 04

Storefront conversion

Read this chapter ↗

⊕ Specialized agents

Choose the work you want done first.

⊕ Human in the loop

Prepare consequential work without hiding the go-live moment.

The useful boundary is not whether an agent can act. It is whether the operator can see and approve the consequence.

01

Prepare

Assemble the exact work and supporting evidence.

Ready
02

Review

Inspect what changes and where it will go.

Ready
03

Approve

Make the customer-facing decision explicitly.

Approve
⊕ Connected to your stack

Context in. Reviewed work out.

Helium can prepare work around catalog, campaign, analytics, lifecycle, and code surfaces without pretending every system is already connected.

CATALOG + STOREFRONT

Shopify

Products, collections, media, themes, and storefront operations.

CAMPAIGNS

Meta

Creative and campaign delivery workflows.

CAMPAIGNS

Google Ads

Search and performance campaign surfaces.

LIFECYCLE

Klaviyo

Lifecycle content and audience workflows.

ANALYTICS

GA4

Behavior and performance signals for review.

CODE

GitHub

Repository files, changes, and pull-request workflows.

⊕ Bring one commerce workflow

Bring one commerce workflow.

We will map the catalog, programs, approvals, and destination that make it operational.

Book a working session ↗
Helium for ecommerce | Helium PIM