Helium
Ecommerce/Playbook

⊕ Playbook 04 / Storefront

Prepare storefront work quickly without hiding the publishing decision.

Connect campaign and product context to PDP sections, landing pages, theme code, QA, and explicit go-live approval.

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Editorial storefront conversion cover with modular page sections and approval switch
⊕ The storefront model

Context, section data, code, QA, approval.

Keep generated content and theme implementation inside one reviewable operating path.

HELIUM / COMMERCE WORKSPACELIVE CONTEXT
RESOURCE / PRODUCTOne source of product truth
ATTRIBUTESMEDIALINEAGE
01

Context

Product, campaign, audience, and approved media.

02

Implementation

Structured section data, Liquid, repository changes, and assets.

03

Publish

Verified output with an explicit rollback boundary.

⊕ Run the playbook

Seven phases from storefront intent to controlled release.

  1. 01
    SCOPE

    Choose the storefront surface

    PDP section, campaign page, collection treatment, or full page.

    OPERATE
  2. 02
    CONTENT

    Define the content contract

    State required fields, media slots, interaction, and fallback behavior.

    OPERATE
  3. 03
    CATALOG

    Bind product and campaign context

    Use durable resources and approved generated cells.

    OPERATE
  4. 04
    IMPLEMENT

    Prepare the structured section

    Generate section data and author owned theme code through guarded workflows.

    OPERATE
  5. 05
    VERIFY

    Validate the rendered page

    Check content, responsive layout, accessibility, performance, and links.

    OPERATE
  6. 06
    REVIEW

    Review the exact change

    Inspect the diff, destination theme, and customer-facing consequence.

    OPERATE
  7. 07
    GO LIVE

    Approve publication

    Publish only after the rollback path and reason are explicit.

    APPROVE
⊕ What the work produces

Storefront artifacts that stay connected to their source.

01
OPERATIONAL ARTIFACT

Section contract

Typed content and media slots with clear fallbacks.

02
OPERATIONAL ARTIFACT

Rendered preview

Desktop and mobile evidence before customer exposure.

03
OPERATIONAL ARTIFACT

Guarded change plan

Exact diff, destination, current hash, backup, and rollback theme.

⊕ Go-live boundary

The agent can prepare the release. The operator approves the release.

Live theme writes and publishing remain explicit, reasoned, and reversible.

HELIUM / APPROVAL QUEUECONSEQUENCE VISIBLE
01

Prepare the work

Agents assemble the change and its evidence.

READY
02

Review the exact output

The operator sees what changes and where it goes.

READY
03

Approve the consequence

Publishing remains a deliberate human decision.

APPROVE
⊕ Before go-live

Storefront release checklist.

01

Content is bound to real resource data

No hidden placeholder or duplicated campaign truth.

CHECK
02

Desktop and mobile are verified

The page remains usable at target breakpoints.

CHECK
03

Interaction and semantics are checked

Keyboard, focus, motion, contrast, and media alternatives are covered.

CHECK
04

Media and code stay within budget

No unbounded asset or script cost.

CHECK
05

Rollback is explicit

A verified backup or rollback theme exists before publication.

CHECK
⊕ Common questions

Storefront conversion FAQ.

Does Helium replace Shopify?

No. It equips the store with structured context, generated work, and controlled operating workflows.

Where should theme changes live?

Owned theme code should remain in guarded Shopify or repository workflows with exact diffs.

Can a page be reviewed before publishing?

Yes. Preview the structured data and rendered implementation on a non-live destination.

Can an agent publish automatically?

The system can prepare consequential work, but live publication remains an explicit approval boundary.

⊕ A working session, not a sales theater

Bring one storefront workflow.

We will map its content contract, implementation, QA, approval, and rollback path.

Book a working session↗